ThoughtMetric Blog

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How to Calculate Profit margin in Facebook Ads Manager

Learn how to calculate your profit margin in Facebook Ads Manager with our step-by-step guide.

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How to Calculate Website Traffic in Magento

Learn how to accurately calculate your website traffic in Magento with our step-by-step guide.

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How to Calculate Reach in Facebook Ads Manager

Learn how to accurately calculate your reach in Facebook Ads Manager with our step-by-step guide.

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How to Calculate Lifetime Value (LTV) in WooCommerce

Learn how to accurately calculate the Lifetime Value (LTV) of your customers in WooCommerce with our comprehensive guide.

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How to Calculate Customer Acquisition Cost (CAC) in Facebook Ads Manager

Learn how to accurately calculate your customer acquisition cost (CAC) in Facebook Ads Manager with our comprehensive guide.

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How to Calculate Gross Sales in Shopify

Learn how to accurately calculate your gross sales in Shopify with this comprehensive guide.

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How to Calculate Revenue in Google Ads

Learn how to accurately calculate revenue in Google Ads with our step-by-step guide.

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How to Calculate Impressions in Google Analytics

Learn how to accurately track the number of times your website or specific pages are viewed with this comprehensive guide on how to calculate impressions in Google Analytics.

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How to Calculate Cost Per Acquisition (CPA) in Google Ads

Learn how to calculate the cost per acquisition (CPA) in Google Ads with our comprehensive guide.

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How to Calculate Impressions in Facebook Ads Manager

Learn how to accurately calculate impressions in Facebook Ads Manager with our step-by-step guide.

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How to Calculate Revenue in Google Analytics

Learn how to accurately calculate your website's revenue using Google Analytics.

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How to Calculate Lifetime Value (LTV) in Facebook Ads Manager

Learn how to calculate the lifetime value (LTV) of your Facebook Ads Manager campaigns with our comprehensive guide.

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How to Calculate Cost Per Click (CPC) in Google Analytics

Learn how to calculate the cost per click (CPC) in Google Analytics with our step-by-step guide.

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How to Calculate Bounce Rate in Facebook Ads Manager

Learn how to accurately calculate the bounce rate of your Facebook ads using Ads Manager.

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How to Calculate Conversion Rate in WooCommerce

Learn how to calculate your conversion rate in WooCommerce with this comprehensive guide.

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How to Calculate Reach in Google Analytics

Learn how to accurately measure the reach of your website using Google Analytics.

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How to Calculate Cost Per Click (CPC) in Google Ads

Learn how to calculate the cost per click (CPC) in Google Ads with our comprehensive guide.

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How to Calculate Tax in Google Ads

Learn how to accurately calculate tax in your Google Ads campaigns with our comprehensive guide.

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How to Calculate Return On Ad Spend (ROAS) in Google Analytics

Learn how to accurately calculate your Return On Ad Spend (ROAS) using Google Analytics with our step-by-step guide.

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How to Calculate Profit margin in Google Ads

Learn how to calculate your profit margin in Google Ads with our comprehensive guide.

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How to Calculate Churn Rate in Shopify

Learn how to accurately calculate churn rate in Shopify with our step-by-step guide.

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How to Calculate Tax in Facebook Ads Manager

Learn how to accurately calculate tax in Facebook Ads Manager with our step-by-step guide. Avoid costly mistakes and ensure compliance with tax regulations.

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How to Calculate Refunds in Facebook Ads Manager

Learn how to accurately calculate refunds in Facebook Ads Manager with our step-by-step guide.

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How to Calculate Customer Acquisition Cost (CAC) in Google Ads

Learn how to accurately calculate your Customer Acquisition Cost (CAC) in Google Ads with our comprehensive guide.

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How to Calculate Cost Per 1000 Impressions (CPM) in Google Ads

Learn how to calculate the cost per 1000 impressions (CPM) in Google Ads with our step-by-step guide.

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How to Calculate Average Order Value (AOV) in Facebook Ads Manager

Learn how to calculate your Average Order Value (AOV) in Facebook Ads Manager with our step-by-step guide.

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How to Calculate Bounce Rate in Google Ads

Learn how to accurately calculate your bounce rate in Google Ads with our step-by-step guide.

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How to Calculate Reach in Google Ads

Learn how to accurately calculate your reach in Google Ads with our step-by-step guide. Maximize your ad performance and reach your target audience effectively.

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How to Calculate Revenue in Facebook Ads Manager

Learn how to accurately calculate revenue in Facebook Ads Manager with our step-by-step guide.

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How to Calculate Cost Per Acquisition (CPA) in WooCommerce

Learn how to calculate the cost per acquisition (CPA) in WooCommerce with this comprehensive guide.

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How to Calculate Average Time on Site in Shopify

Learn how to accurately calculate the average time on site for your Shopify store with our step-by-step guide.

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How to Calculate Customer Retention Rate (CRR) in Google Analytics

Learn how to calculate your customer retention rate (CRR) using Google Analytics with our step-by-step guide.

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How to Calculate Customer Acquisition Cost (CAC) in Shopify

Learn how to calculate your Customer Acquisition Cost (CAC) in Shopify with our step-by-step guide.

Article

How to Calculate Cost Per Click (CPC) in Facebook Ads Manager

Learn how to calculate the cost per click (CPC) in Facebook Ads Manager with our step-by-step guide.

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Top Wicked Reports Alternatives & Competitors

Top 8 best alternatives to Wicked Reports.

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How to Calculate Cost Per Acquisition (CPA) in Facebook Ads Manager

Learn how to calculate the cost per acquisition (CPA) in Facebook Ads Manager with our step-by-step guide.

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Top Triple Whale Alternatives & Competitors

Top 9 best alternatives to Triple Whale.

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Top Rockerbox Alternatives & Competitors

Top 9 best alternatives to Rockerbox.

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Top Northbeam Alternatives & Competitors

Top 9 best alternatives to Northbeam.

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Top Hyros Alternatives & Competitors

Top 12 best alternatives to Hyros.

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Google Data Studio Alternatives for Ecommerce

Top 7 best alternatives to Google Data Studio.

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Google Analytics Alternatives for Ecommerce Stores

Top 7 best alternatives to Google Analytics.

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Top Glew Alternatives & Competitors

Top 8 best alternatives to Glew.

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How to Calculate Customer Retention Rate (CRR) in Shopify

Learn how to calculate your Customer Retention Rate (CRR) in Shopify with our step-by-step guide.

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Google Analytics 4 Countdown Timer

On July 1, 2023, standard Universal Analytics properties will stop processing data!

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Top Daasity Alternatives & Competitors

Top 8 best alternatives to Daasity.

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How to Calculate Average Order Value (AOV) in Shopify

Learn how to calculate Average Order Value (AOV) in Shopify with our step-by-step guide.

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The Best WickedReports Alternative

ThoughtMetric is the best WickedReports alternative.

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The Best Rockerbox Alternative

ThoughtMetric is the best Rockerbox alternative.

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How to Calculate Lifetime Value (LTV) in PrestaShop

Learn how to calculate the lifetime value (LTV) of your customers in PrestaShop with this comprehensive guide.

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How to set up an Instagram Business Account

Guide on how to set up an Instagram business account by the subjet matter experts at ThoughtMetric.

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How to start an Email Subscription Newsletter for your Store

How to start an Email Subscription Newsletter for your Store by the subjet matter experts at ThoughtMetric.

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How to Import Etsy Reviews Into Shopify

Ultimate guide on how to import Etsy reviews into Shopify written by the subjet matter experts at ThoughtMetric.

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How to Connect Google Analytics to Shopify

Guide on how to connect Google Analytics to Shopify by the subjet matter experts at ThoughtMetric.

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Beginners Guide to Facebook Ads

Beginners guide to Facebook Ads by the subjet matter experts at ThoughtMetric.

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How to Add Facebook Pixel to Shopify

Guide on how to add the Facebook Pixel to Shopify by the subjet matter experts at ThoughtMetric.

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Why does marketing need analytics?

Is your marketing analytics program up to par? ThoughtMetric's COO shares a framework and some tips to get you started independently on where you are in your journey.

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What is Social Commerce?

Social commerce entails using social networks for purposes of eCommerce. Of late, it has come to mean selling directly through the various social networks such that one can directly checkout from without leaving the social network they are currently using.

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What is Dropshipping?

Dropshipping is ecommerce without the hassles of inventory management. It is a retail fulfillment model that entails having a wholesaler or manufacturer ship directly to the end customer.

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Two Lessons for Ecommerce Brands from DNVB's

ThoughtMetric founder discusses how E-Commerce brands can lean from the marketing tactics of DNVB's.

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How to Calculate Website Traffic in Google Ads

Learn how to accurately calculate your website traffic using Google Ads with our comprehensive guide.

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How to Calculate Conversion Rate in Facebook Ads Manager

Learn how to accurately calculate your conversion rate in Facebook Ads Manager with our step-by-step guide.

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Twitter Modern Day Customer Service Hotline

Angry customers are more likely to seek customer support through social media than a traditional customer service line.

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Storytelling for E-Commerce

ThoughtMetric founder discusses how to use storytelling for E-Commerce marketing.

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Shopify vs Magento

Comparing Shopify vs Magento on price, customization and flexibility.

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Most Talked About Quarterbacks on Social Media

We analyze social media data to find out which NFL quarterbacks get the most buzz on gameday.

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#dearMoon Social Media Chatter Analysis

We look at the sentiment and volume of dearMoon mentions, and how the announcement affected SpaceX brand awareness.

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Mailchimp - Say Goodbye to Your Shopify Customer Base

ThoughtMetric founder discusses the announcement of Shopify Email and how it will impact Mailchimp.

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Are Likes on their way out? What does that mean for eCommerce brands?

ThoughtMetric founder discusses the changing landscape of Instagram and Facebook likes.

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Social Commerce: How do you get started?

Brands like Nike and Marvel have had successful campaigns showcasing the effectiveness of Social Commerce. As part of a comprehensive social media marketing strategy, Social Commerce can amplify, if not revolutionize, an ecommerce brands’ ecommerce experience.

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Getting Started with Instagram Analytics

With over 1 BILLION monthly active users, half of whom log in EVERY single day, Instagram has become central to how eCommerce companies showcase their brands and engage with prospects, partners, and consumers.

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Forrester’s Prediction 2020 forecasts doom and gloom for Advertising Agencies

As part of its Predictions 2020 forecast on the major trends that will shape the world of Marketing and Advertising, Forrester, the market research firm, highlighted an “existential need for change” for the advertising industry.

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Getting Started with Pinterest for E-Commerce

ThoughtMetric founder discusses how to get started with Pinterest marketing for E-Commerce.

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Facebook's Privacy Focused Network - What does it mean for marketers?

Facebook plans to reposition its social networking and messaging platforms to focus on privacy, What does that mean for Marketers? Our COO offers his perspective.

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Cut Through the Noise this Holiday Season

ThoughtMetric founder discusses how E-Commerce brands can cut through the marketing noise this holiday season.

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Black Friday: An Origin Story

ThoughtMetric founder discusses the origins of black friday.

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Tesla: October vs November Social Media Report

We use social media listening techniques to analyse the buzz and sentiment around the Tesla brand for the months of October and November.

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The Beer Guy Moment: 3 Lessons for E-Commerce

ThoughtMetric founder discusses the Bud Light beer guy moment, and the lessons that can be learned for E-Commerce

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The BIGGEST untapped opportunity in B2B Marketing

Three reasons why social media is the next greenfield for B2B marketers.

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